StTrinians is a rebooting of the franchise based on the work of cartoonist Ronald Searle. It was produced and directed by Oliver Parker and Barnaby Thompson. It was released on 10 December 2007 in the UK. It was produced by Ealing Studios and distributed by Enterntainment Film Distributors.
The budget for this film was $13,500,000 and the gross for the film was $24,487,595.
Ealing studios is the oldest continuously independent working film studios in the world. The stages and offices are steeped in history having survived the more recent technological advances in film and TV. The most important reason that StTrinian's was successful was because of the impact of digital technology.
The golden era Ealing Studios had begun. Classics by Ealing studios sin the 50s include Passport to Pimlico 1949, The Ladykillers 1955. Since the 1959 Ealing studios stopped producing film until 2002 when it produced The Importance of Being Earnest. Ealing studios probably produced St Trinians in 2007 because mainly it was a classic remake of the films in the 50s. Also, because the plot of this had a twist and stars from the U.S which would have made it more appealing to more countries than England. The ownership of production, distribution and exhibition companies are rare in the UK, so Ealing studios would have produced this film but they would had to find a distributing company to distribute because British production companies do not have the finance they have in Hollywood to do it all in one company. The distributing company for the film is Entertainment film distributors, who are a distributor for independent films in the UK for various production companies.
The production of this remake of St Trinians has changed from the original films in the 50s with changes in the plot, characters and cast, costume. Also, characters in the 2007 version have ‘cliques’ of their own for example there are emo’s, posh totties, geeks, chavs and first years. The original only had two types of girls: the first years and the sixth form girls who were dressed more outrageously and behave more wildly than the first years.
The cast has been created to attract audience from all over the world especially the U.S audience the directors has added an already famous actress from the U.S Mischa Barton to add to the excitement of the cast. Also Russell Brand features in the film this helped them attract an audience because he was already famous in U.S perhaps because and he appealed to the U.S and UK audience because of his humour and appearance. It also allows them to recognize him as someone they know. Widely famous actors like Rupert Everett and Colin Firth are also in this film so they have used a wide range of famous actors to attract audience and to make it slightly different from the original version. There were two posters created for the promoting of StTrinian's. There was one for the US and one for the UK. The poster for the US was created especially to target them because actors like Mischa Barton and Russell Brand were featured on it so the audience can identify with this stars. However, the UK poster had the likes of Colin Firth and Rupert Everett on them because, they are already famous in the UK.
The DVD was released in March 2008. There was a synergy with the famous English girl band Girls Aloud and others UK artists in the DVD because they had produced a soundtrack with the DVD. This would have also encouraged the audience to buy the DVD because fans of these artists would want to hear the music. This also would have helped them make more revenues from the DVD. The release date for this film was 10 December 2007. This would have helped them because of the positioning of the release date. This would have also helped them attract their target audience because of the Christmas Holidays so there would be more people in the cinemas going to watch it.
My review
I think Oliver Parker and Barnaby Thompson were surprisingly successful in updating the franchise, and the use of digital technology was a success because in 2009 StTrinian's 2 was released.
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